The Falling Prices of DSL

The market dynamics are getting quite competitive for the telecom sector with every passing day. A small ISP from one city in Pakistan comes up with a package with double bandwidth with the same price, about a couple of months ago the narrow band industry came down to a mere phone call charging instead of paying by the hour. This fast change might bring about similar changes to the broadband industry too.
Perhaps this is quite healthy for the economy where the public enjoys more and more facilities that are affordable in these days of adversity and the new opportunities find their ways into every house, with the growing online market trends and earning opportunities I am sure this competition will pay more to the nation as compared to the fall in prices for the telephony industry. Hopefully triple play is going to find its way in the true sense with voip. Students are pouring in to use broadband as a basic necessity, where 20 years ago even using dial up was a luxury, the IT infrastructure with building optic networks and low cost bandwidth will help structure a more educated and learned society that might bring out productivity of the unemployed class especially the ladies who find it exciting to blog sitting and home and creating their own networks; advertising their cuisines and fashion designs, photography and all the other hobbies that were never shared or appreciated other than their own household

More than 100K customers

During the last days of 2008, PTCL hit its 100K broadband customers target; the growth in Pakistan for the last two years has been outstanding especially after the launch of broadband by PTCL that has made the service affordable for every household. The growth in internet based industry has overwhelmed and attracted a lot of public towards this rather growing trend in the country. Free dialup in the country is another encouraging sign of providing a feeler of the internet experience to the ones that lacked initiative and also as a back up to the broadband and DSL connectivity. It has helped gain the confidence of being connected always. The general view of common household has also changed from being unethical to being more productive and informative. Books and newspapers are replaced by online services, blogs and informative sites. PTCL is looking forward to cross more than double of this figure by the end of June this year.
Several new features are being added and upgraded regularly, although the services currently offered do not qualify for the high standards a customer normally digs into, perhaps they can be rated as a beginning of a new concept for the public that never had such facilities in the past. With low ARPU and high investment service the change is rather faster than anticipated and much is on its way to surface the industry in the coming days